Set the nutrition and source priorities
Define the target protein contribution, serving size and ingredient restrictions. Compare dairy, plant-derived and blended approaches against those objectives. Review the proposed source documentation and the nutritional questions relevant to the product, rather than selecting an ingredient on marketing familiarity alone.
Make texture a measurable target
Set the intended liquid, mixing method and standing time for sample review. Compare sweetness, aroma, grittiness and thickness with agreed descriptors. Samples prepared in milk, water and a blender can tell different stories, so the method should reflect the consumer instructions.
Build the commercial brief around the serving
Evaluate flavor cost, ingredient load, pack count and raw-material availability together. A change in protein source can affect more than the ingredient cost. Capture allergen handling, label-review needs and manufacturing requirements early enough to compare suitable production partners.
A USEFUL STARTING POINT
Bring these three decisions.
- Protein source and allergen constraints
- Nutrition target and serving size
- Mixing instructions and texture benchmark
PCG can scope concept definition, formulation and prototype work, sourcing, and the manufacturing handoff around your priorities. Deliverables, timing, testing and ownership terms are agreed for the project. Manufacturing is performed by the selected CDMO.
BEFORE WE BEGIN
Protein powder formulation: your questions.
Can PCG develop a plant-based protein powder?
Yes. The brief should specify the intended consumer, source restrictions, nutrition priorities and sensory targets. Plant-based is a starting constraint, not a complete formulation specification.
Can you improve a gritty or overly sweet existing powder?
Yes. A reformulation project can compare source, flavor and processing options against an agreed sample standard, with the current specifications shared securely.
Is a protein shake the same project as a meal replacement?
No. A meal-replacement proposition introduces a broader nutrition and positioning brief. Its requirements should be scoped independently for the intended market.