Planning for SupplySide Global · Las Vegas · October 2026 Explore events ↗
pcgPRODUCT
CONCEPT GROUP
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PCG EXPERTISE

One partner.
Connected decisions.

Product development, sourcing, research and portfolio strategy for direct-selling and e-commerce brands.

PCG EXPERTISE

Product development for supplement & wellness brands

Turn a product opportunity into a clear formulation, prototype and commercialization brief. PCG works with direct-selling and e-commerce brands to connect the consumer need, product experience and manufacturing requirements.

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PCG EXPERTISE

Ingredient sourcing & raw material development

Evaluate ingredients, novel raw materials and manufacturing partners against the product you actually intend to make. PCG connects sourcing decisions with formulation and commercialization goals.

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PCG EXPERTISE

Product portfolio management for wellness brands

Decide what to launch, improve or retire with a product roadmap tied to customer needs and commercial priorities. PCG supports direct-selling and e-commerce businesses across the product lifecycle.

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PCG EXPERTISE

Contract research for supplement & wellness products

Frame the research question before selecting a study or requesting a quote. PCG provides contract research support through research planning, study coordination and interpretation aligned with the product question.

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PCG EXPERTISE

Novel delivery systems & bioavailability development

Explore delivery formats around the consumer experience, formulation constraints and evidence needed to assess performance. PCG helps brands evaluate differentiation without assuming a format guarantees enhanced absorption.

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SPECIFIC PRODUCTS. DISTINCT DEVELOPMENT PATHS.

Find your formulation starting point.

Performance

Pre-workout formulation

Build the experience behind the workout.

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Delivery systems

Liposomal formulation

Make the delivery system earn its place.

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Daily nutrition

Greens powder formulation

A daily ritual worth repeating.

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Daily nutrition

Probiotic formulation

Start with the strain. Design the whole product.

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Performance

Electrolyte formulation

Hydration built around a real use occasion.

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Performance

Creatine formulation

A focused ingredient. A considered product.

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Explore all 15 formulation specialties ↗

FOR DIRECT-SELLING COMPANIES

A proprietary ingredient.
A story built to belong to you.

Connect ingredient innovation, novel delivery, substantiation and branding in a program designed for long-term brand ownership.

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MAKE THE NEXT DECISION WITH CONFIDENCE

Practical resources for your product brief.

FROM INTEREST TO A CLEAR NEXT STEP

Have a launch
date in mind?

Work back from it. Formulation, testing, packaging and manufacturing each need a place in your plan.

  1. 01Tell us what you want to build.
  2. 02Discuss feasibility and priorities.
  3. 03Agree the scope before work begins.
Build your project brief See engagement terms

YOUR NEXT PRODUCT STARTS HERE

Make the next
move a clear one.

Three starting points for a better conversation. No contact details needed until the next step.

Timing is a planning input, not a delivery commitment. We’ll discuss feasibility and scope together.